How does Ketto Make Money? | Ways on How Crowdfunding Platform Ketto Raise its Funds

Ketto is an Indian online crowdfunding platform that helps individuals/organizations raise funds for causes ranging from medical care to disaster relief from all over the country. Before we move on to the Ketto Business Model, let us glance into what the company is. This article is to shed some light on you regarding how does the crowdfunding platform ketto makes money, Working of Ketto Org, etc.

• Overview of Crowdfunding Platform Ketto
• What exactly is Crowdfunding?
• How exactly Does Ketto Org Work?
• What does Ketto Stand For?
• The Ketto Business Model
• How Does the Ketto Platform Make Money?
• How does the Ketto Platform Sustain itself without any Revenue?
• Funding that Ketto has received
• The Ketto Org Review
• Who are the Founders of the Ketto crowdfunding platform?
• Does Ketto charge any commission?
• Is Ketto Legit?

Overview of Crowdfunding Platform Ketto

Ketto is a popular Crowd Funding platform that helps individuals, entrepreneurs, and non-governmental organizations (NGOs)raise Money to achieve personal goals, pay medical bills, support their favorite sports team or gymkhana, or even make movies.

From 2012 to July 2020, the company Kettois said to have raised over Rs 1100 crore from around two hundred thousand campaigns from more than 5.5 million donors. The headquarters of this platform are present in one of India’s most modern and cosmopolitan cities of India, Mumbai, the capital of the state of Maharashtra. In addition, it has tie-ups with numerous social worker representatives and organizations from all across the country.

What exactly is Crowdfunding?

In simple terms, Crowdfunding is a practice that helps people by providing funds to overcome hurdles that people face in social, cultural, or economic settings in their daily lives.

How exactly Does Ketto Org Work?

If due to some unfortunate circumstances a person suffers a road accident. In this age where simple doctor consultations bring up substantial medical expenses and bills that seem never-ending, an accident treated in a trusted hospital is sure to drill holes in the ordinary person’s wallet.

This individual will probably have to pay a considerable amount to clear his medical bills, e.g. five lakhs. Lucky for him, his best friend signed up on Ketto’s crowdfunding platform. After submitting the required valid documents for verification in minutes, he would have created a crowdfunding campaign that would help raise money to pay off his friend’s medical expenses.

With the help of the platform sharing feature, the person can then share this campaign with their relatives and friends via WhatsApp, Instagram, Twitter, Facebook, and email. The first funds start flowing in within minutes to cover the financial needs of his injured friend.

See More: How does Discord Make Money

What does Ketto Stand For?

Ketto stands for ‘Key To Tomorrow’. About the Founders of Ketto crowdfunding platform and Its Team. The platform was founded by Varun Sheth, Kunal Kapoor, and Zaheer Adenwala in the December of 2012. Ketto is one of the first platforms in India that allows donation-based peer-to-peer Crowdfunding.

The platform has employed over 50 members in various departments like Product and Design, Technology, PR & Marketing, Business Development, HR & Finance, and Other departments to ensure a smooth and convenient experience.

Ketto’s Vision statement and its Mission.

Ketto’s Mission, set up by its founders, is to help create a change in society and connect people to get access to healthcare and share happiness, and its vision is “Healthcare for all”.

The Ketto Business Model

The Ketto Business Model Works by allowing its users to create their own online fundraising campaign page to raise money for various causes such as charities, personal projects, and medical expenses. All the campaigns created then go through a verification process that verifies the authenticity and validity of submitted documents before activation of the campaign.

How Does the Ketto Platform Make Money?

Ketto turned eight years old on August 15, 2020, and to celebrate this milestone of the platform’s journey, they announced a “ZERO Platform Fees” model. This means that Ketto will not charge a platform fee for any fundraisers. However, even though Ketto does not charge for the fundraisers, the payment gateway fee will apply, which will go directly to the service providers, e.g. Paytm.

What exactly is a Payment Gateway Fee?

In any online transaction, a third party is usually charged to process the payment and securely ensure security. Various service providers, including banks and other wallets, offer their services in exchange for small fees. This is called the payment gateway fee.

Also, Check: How does Signal Make Money

How does the Ketto platform sustain itself without any revenue?

The Ketto crowdfunding platform received a lot of love and support from people. This is why they introduced the section ‘Voluntary Contribution to Ketto’, which enables their benevolent donors to support them, which in turn will help them sustain the platform and provide the best service to all of its users. Furthermore, this voluntary contribution helps the forum keep the lights on, help countless people in need, and run marketing campaigns.

Funding that Ketto has received

In the three funding rounds, Ketto received $823.3K of funding. On January 01, 2019, the Angel Round series from Mumbai Angels was when Ketto raised its most recent financing for an Undisclosed Amount. Up until now, Ketto has raised over $823.3K in funding from its 13 investors and three lead investors.

The Ketto Org Review

As per current statistics and research, Ketto is one of India’s most trusted crowdfunding platforms, which provides a platform to raise funds for Medical Treatments, NGOs/Charity, and Other Causes.

Ketto has also partnered up with some of the biggest names of the tech world and the educational sector like Google, Your Story, London Business School, Wion, Columbia Business School, India Mantra, Salesforce, Clever Tap, and many others.

Related Articles: How does Zoom Make Money

FAQs on Business Model of Social Fundraising Platform Ketto

1. Who are the Founders of the Ketto crowdfunding platform?

The company, Ketto was founded by Varun Sheth, Kunal Kapoor, and Zaheer Adenwala in December of 2012.

2. Does Ketto charge any commission?

No, Ketto does not charge any commission yet.

3. Is Ketto Legit?

Your Ketto fundraiser platform has the world’s best technology for securely encrypting payments. So not only are the donors’ online payments secure but the money is kept safe until you request a withdrawal using methods like an electronic bank transfer. This article will also help you learn how safe and trustable Ketto is.