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A Guide on How WhatsApp & Telegram Make Money 2022 [Revenue Model]

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How Does Whatsapp Telegram Make Money

How Does WhatsApp Telegram Make Money: Now, All of us chat more than we call or meet people in a professional and personal manner. And for chatting and sending photos, videos, and files – today’s most popular apps are WhatsApp and Telegram.

We all have heard that “if you are not paying for a product then, you are a product” and both as we all aware telegram and WhatsApp are free, so if you are worried about your data privacy. Then, you must be thinking about how WhatsApp and Telegram make money, then we got you covered.

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In this article, we will explore how WhatsApp and Telegram make money and what are the Possible Future Strategies Of Telegram to make money.

How Does WhatsApp Make Money?

WhatsApp has billions of users worldwide, with rapid growth coming from emerging markets.

Initially, WhatsApp used to charge $1 as a subscription fee in some countries, and in others, the first year was free, but each subsequent year costs $1. So clearly, WhatsApp’s revenue model was a subscription model. While using this revenue model, it had about 700 million users worldwide, yearly revenue can be estimated at $700 million per year at that time.

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WhatsApp had to abandon this revenue model because it wanted to expand in developing countries. As a large population of developing nations doesn’t have debit or credit cards, so unable to pay this nominal subscription charge could have caused difficulty in the growth of WhatsApp. So WhatsApp keeps it free.

Although WhatsApp has always claimed to be opposed to serving up ads, now being part of the Meta family, WhatsApp has changed its privacy policies to allow them to collect data on us, and now with data Facebook can run a personal-targeting ad on Facebook.

With this kind of information Facebook wants to know exact user behaviour such as our connections (who we communicate with and that too how often) and the nature of your communication (keywords often used in our messages and the content we share), your device information, and even location data, and more.

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While WhatsApp does not show ads on its platform, its parent company Facebook heavily relies on an advertising revenue model. Instead of charging users, WhatsApp has a different strategy that in the future, it will allow businesses and organizations to pay for the ability to communicate with customers on it.

WhatsApp has introduced WhatsApp Business and Whatsapp Pay. Shortly, customers could expect to get their banking, online transaction, flights details over WhatsApp as the transaction option is already present in WhatsApp now.

How Does Telegram Make Money?

The second most popular app for messaging is a telegram, which is free. After meta purchased WhatsApp, because of data privacy issues many users switched to Telegram. Some people believe Telegram is better than WhatsApp because In telegram’s transfer data limit upto1.5 Gigabytes, and no restriction on users to send over only certain types of files.

Telegram has almost 500 million users mostly because of its security and privacy. Telegram was founded by the Russian brothers Pavel Durov and Nikolai Durov is valued in the range of $3-5 Billion and according to the founders, they will never sell data and had never spent a penny on promotion and get all traffic organically.

Currently, Telegram runs on donations mostly contributed by Pavel Durov. And in the future, it also plans to sell premium stickers that users can purchase and use in chats. It will continue to provide free services and adding new features will be charged from premium users.

Recently in December 2020, Durov points out the feasible future revenue-generating strategies of telegram.

“All the features that are currently free will stay free. We will add some new features for business teams or power users. Some of these features will require more resources and will be paid for by these premium users. Regular users will be able to keep enjoying Telegram – for free, forever.” – Telegram Blog

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Possible Future Strategies Of Telegram

  • Planning more money via advertisements
  • Ads gonna be available on one-to-many groups via telegrams’ own ad platform.
  • Also, it is planning to launch premium stickers, that can be purchased & utilized while chatting in telegram.

How does Telegram Group Earn Money?

Telegram has some district features over other messaging apps such as Bots(Telegram accounts operated by software, generally have AI features to teach, play, conduct polls, reminders, etc.), Telegram groups( types of groups can have at most 200,000 members and bots), and Channels( essentially groups where only the admin can post).

Although there is no direct way to make money or monetize your channel or group, it helps to grow your traffic that you can take from telegram to other social media platforms. You can share relevant content for channel members and can ask for donations to your services.

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FAQs On How Does WhatsApp Telegram Make Money?

1. Is telegram free to use?

Telegram is a free app that claims to run on donations. As per the blog on the telegram,” We believe in fast and secure messaging that is also 100% free. Pavel Durov, who shares our vision, supplied Telegram with a generous donation, so we have quite enough money for the time being.”

2. How to monetize your Telegram channel?

Although there is not any direct method to monetize your channel, you can earn money by donation. You can publish content on your telegram channel free of cost and can ask for donations for content

3. Does Telegram Sell User’s data?

Telegram claims to be a user data-sensitive service provider and doesn’t use users’ data for revenue instead runs on donations.

Conclusion

The free availability of Telegram and WhatsApp always makes us concerned about privacy-sensitive data compromise. As there is no such thing as free lunch, both claim to be User data protective messaging service providers.

Tell us your thoughts about WhatsApp & Telegram claimed revenue models. We hope this guide on how does whatsapp telegram make money will help you clarify all your security concerns on whatsapp & telegram apps.

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